Why Email Won’t Die
by Simon Mackie, GigaOM
Repost

Email is far from the brink of death. Despite the social media boom, email is still very much alive. It is overall the most effective tool still out there for interacting and communicating with audiences. With Facebook launching their email platform, the “Gmail Killer,” it is very obvious that email is still kicking it with the best of the best.

Easy for me to say, but take into account the blatant evidence that email is thriving. Despite commentators, statistics show a continual growth in email usage. GigaOM breaks it down on how email is alive, well, and thriving.

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