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8 Easy Wins for On-page SEO
by Dr. Peter J. Meyers seomoz
Repost
Even the best advice is useless if you can’t put it into play. As a consultant who started his professional life as a coder, I always try to consider the effort and cost of implementing any changes I advise. Don’t get me wrong – some difficult changes have to be made, despite the pain. Usually, though, there are a few easy wins that won’t take days of development or thousands of dollars to put into play. I’m going to give you 8 fixes to on-page SEO problems that I see pop up regularly.
“Easy” Isn’t Always Easy
A quick disclaimer – what’s “easy” for one person or on one platform might not be so easy on another. Sitewide changes (TITLE tags, for example) can be tricky, but they’re generally a lot easier than a complete redesign or a switch to a new platform. One area I won’t mention in this list is improving your URLs. Although that can be a powerful tactic, I’m seeing too many people who want to make relatively minor changes to URLs for SEO purposes. Sitewide URL changes are risky and often difficult to do correctly – they aren’t worth it to go from “good” to “slightly better”. The changes I’m proposing here are generally low-risk…
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